About Us

Xtreme concept was first inspired in Lebanon in the year 1991. Led by a passion for Off-roading, Mr. Laurent Dagher is a Professional 4x4 rally driver. He started his career in the sport in 1996. Over his off-roading career he has won over 15 titles as the “Lebanese 4x4 Champion”. His success in the 4x4 rallies combined with his enthusiasm for off-roading led him to launch Xtreme4x4 in 1999 in Beirut, Lebanon. Laurent’s profile and accolades has earned him and Xtreme4x4 an enhanced image in the market as customers are aware they are driven to deliver quality. This allowed his family to expand to two more locations in Lebanon, as well as one in Dubai, UAE. Off-road passion is instilled deep in the Dagher family and aims to build the best off-roaders, while the legacy lives on for the brothers Assaad Bou Dagher and Laurent Dagher

Xtreme has managed to build and maintain a proven network and partnership with exclusive third-party product suppliers in the global Automotive market. Xtreme has invoked a partnership with America’s Most Wanted 4x4 (AMW) in the GCC as the exclusive distributor of AMW Engines and conversions. For the past 15 years, Xtreme 4x4 has been a leading company in V8 Conversions and tuning. Xtreme's team is made up of experts and best-in-house mechanics with a focus on quality, performance, and trust. Xtreme has completed over 300 V8 conversions and holds a customer base of over 14,000 satisfied clients. The company is dedicated to building and modifying Jeeps that will provide maximum off-road experience, specializing in rock crawling and rally racing.